Method and apparatus for color space conversion

ABSTRACT

A method for converting between color space formats initiates with identifying a first color space format. Then, both an offset parameter and a scale parameter are selected. The offset parameter and the scale parameter are associated with the first color space format. A conversion matrix configured to convert values associated with the first color space format to a second color space format is identified. When to apply the offset parameter and the scale parameter in relation to application of the conversion matrix is determined, i.e., to the input for the conversion matrix or to the output from the conversion matrix. A computer readable medium, a display controller and an integrated circuit are also included.

CROSS REFERENCE TO RELATED APPLICATIONS

This application is related to U.S. patent application Ser. No. ______(Attorney Docket No. VP087), filed on the same day as the instantapplication and entitled “YUV DISPLAY BUFFER.” This application ishereby incorporated by reference in its entirety for all purposes.

BACKGROUND OF THE INVENTION

1. Field of the Invention

This invention relates generally to computer systems and moreparticularly to a method and apparatus for converting between variouscolor space formats.

2. Description of the Related Art

Current liquid crystal display (LCD) controller designs incorporatedisplay buffers that only support display data in RGB format. As isgenerally known, RGB format display data varies in color depth from 8,16, or 24 bit-per-pixel (bpp). Newer LCD controllers incorporatingdigital video features, such as video input ports, JPEG, and MPEGfunctionality, require 16 or 24 bpp color depths to properly displaylive video or still images. Typically, the display data coming fromvarious modules are converted to RGB format before storage into thedisplay buffer.

For current generations of LCD controllers that support a camerainterface and a JPEG CODEC, incoming YUV data from these modules arefirst converted to 16 bpp or 24 bpp (unpacked 32-bits wide) RGB dataformat by a YUV-RGB Converter (YRC). The converted data is then storedin the display buffer. In order to convert between YUV/Y′CbCr data(digital video signal format) and RGB data (display data format) andvice versa, a YRC (YUV-RGB. Converter) or RYC (RGB-YUV Converter) isused. These converters use the standard equations for converting betweenthese two formats.

FIG. 1 is an exemplary illustration of the equation for a typicalYUV-RGB implementation. Here, RGB components 100 are the red/green/bluecolor components, YUV components 104 are the luminance and chrominancecomponents, and 3×3 matrix 102 contains the conversion coefficients.Thus, the conversion process may be fixed to 4 or 5 processes, or evenfewer, depending on the number of hard coded alternatives. Additionally,changes to the color characteristics, e.g., contrast, brightness, hue,color balance, etc., which affects the entire display, requires thecomputationally intensive reprogramming of a 256 bit look up table (LUT)or any other suitably sized LUT. This reprogramming consumes the limitedresources, i.e., power and memory, of handheld devices, not to mentionthe delays that may be caused. Another shortcoming with the hard codedconversion process is that the input signal may not be easily adjustedindependent of a color look up table, i.e., in order to adjust the inputsignal scaling and offset, changes must be made to the 3×3 matrix byfirst recalculating all 9 coefficients and then reprogramming the 3×3matrix. However, the resulting values are not easily converted to showthe intended change.

As a result, there is a need to solve the problems of the prior art toprovide a color space conversion system and method that may linearlyadjust the input to and the output from the conversion matrixindependent of the color look up table efficiently.

SUMMARY OF THE INVENTION

Broadly speaking, the present invention fills these needs by providing amethod and apparatus for color space conversion where the color spaceconversion values are programmable via a register setting. It should beappreciated that the present invention can be implemented in numerousways, including as a process, a system, or a device. Several inventiveembodiments of the present invention are described below.

In one embodiment, a method for converting between color space formatsis provided. The method initiates with identifying a first color spaceformat. Then, both an offset parameter and a scale parameter areselected. The offset parameter and the scale parameter are associatedwith the first color space format. A conversion matrix configured toconvert values associated with the first color space format to a secondcolor space format is identified. When to apply the offset parameter andthe scale parameter in relation to application of the conversion matrixis determined, i.e., to the input for the conversion matrix or to theoutput from the conversion matrix.

In another embodiment, a computer readable medium having programinstructions for converting between color space formats is provided. Thecomputer readable medium includes program instructions for identifying afirst color space format. Program instructions for selecting both anoffset parameter and a scale parameter associated with the first colorspace format are provided. Program instructions for identifying aconversion matrix configured to convert values associated with the firstcolor space format to a second color space format and programinstructions for determining when to apply the offset parameter and thescale parameter in relation to application of the conversion matrix areincluded.

In yet another embodiment, a display controller is provided. The displaycontroller includes an input port configured to receive video data froman external device. The display controller also includes a programmableregister block configured to store color space conversion factors and acolor space conversion block configured toe convert the video databetween color space formats. The color space conversion block is capableof applying the color space conversion factors to an input to the colorspace conversion block and/or an output from the color space conversionblock. The application of the color space conversion factors are basedupon a type of color format associated with the received video data.

In another embodiment, an integrated circuit is provided. The integratedcircuit includes circuitry for storing color space conversion factors.The color space conversion factors include matrix conversion factors,scaling factors and offset factors. Circuitry for receiving video inputdata associated with a first color space format is provided. Circuitryfor applying selected color space conversion factors to the receivedvideo input data is included. The circuitry for applying selected colorspace conversion factors includes circuitry for adjusting a contrastcharacteristic of the video input data, and circuitry for adjusting abrightness characteristic of the video input data. Circuitry forapplying a conversion matrix to convert the input video data to a secondcolor space format is included in the circuitry for applying selectedcolor space conversion factors, wherein the conversion to the input dataoccurs after either the contrast characteristic or the brightnesscharacteristic have been adjusted.

Other aspects and advantages of the invention will become apparent fromthe following detailed description, taken in conjunction with theaccompanying drawings, illustrating by way of example the principles ofthe invention.

BRIEF DESCRIPTION OF THE DRAWINGS

The present invention will be readily understood by the followingdetailed description in conjunction with the accompanying drawings, andlike reference numerals designate like structural elements.

FIG. 1 is an exemplary illustration of the equation for a typicalYUV-RGB implementation.

FIG. 2 is a conversion equation associated with a color space conversionimplementation where the factors for achieving the color spaceconversion correspond to a twenty one register implementation inaccordance with one embodiment of the invention.

FIG. 3 is a simplified schematic diagram illustrating the components fora hardware implementation of a color space conversion scheme inaccordance with one embodiment of the invention.

FIG. 4 is a more detailed illustration of the programmable registerblock and the color space conversion block of FIG. 3 in accordance withone embodiment of the invention.

FIG. 5 is a flow chart diagram illustrating the method operations forconverting between color space formats in accordance with one embodimentof the invention.

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS

An invention is described for an apparatus and method for convertingbetween various color space formats through programmable registerscontaining the color space conversion factors. It will be apparent,however, to one skilled in the art, in light of this disclosure, thatthe present invention may be practiced without some or all of thesespecific details. In other instances, well known process operations havenot been described in detail in order not to unnecessarily obscure thepresent invention. FIG. 1 is described in the “Background of theInvention” section.

The embodiments of the present invention provide a color spaceconversion scheme accomplished through the use of programmable registershaving the associated color space conversion factors. Thus, theembodiments described herein provide for the implementation of a colorspace conversion (CSC) block having each conversion coefficient, scalingvalue, and offset value programmable via a register setting. In oneembodiment, a total of 21 registers require programming for the fullfunctionality of the color space conversion block. One skilled in theart will appreciate that since the conversion coefficients are not hardcoded, the multiple YUV-RGB or RGB-YUV conversion coefficient valuesneed not be implemented, thereby decreasing the block size to conservevaluable chip real estate. As will be explained in more detail below,the programmable offset and scale parameters implemented through theregisters provide additional linear adjustment to the input or output ofthe CSC block, e.g., camera video or JPEG CODEC output adjustment,independent of the display frame buffer color look-up table (LUT).Consequently, the adjusting of the LUT, which requires reprogramming ofup to 256 registers and affects the entire display, is avoided. That is,rather than reprogramming the LUT, changing three registers accomplishesthe desired linear adjustment.

FIG. 2 is a conversion equation associated with a color space conversionimplementation where the factors for achieving the color spaceconversion correspond to a twenty one register implementation inaccordance with one embodiment of the invention. Here, the input datacolor space format 106, which is illustrated as A, B, C color spaceformat is multiplied by scaling factors 108, Ascale, Bscale, and Cscale,respectively. The product of the corresponding color space format valuesand scaling factors 108 is added to input offset factors 110, Aoff, Boffand Coff, respectively. The value associated with input 106, which isscaled by scaling factors 108 and offset through offset factors 110, isthen converted to a second color space format through multiplicationwith conversion matrix 112. The value associated with the second colorspace format (output from conversion matrix 112) is then scaledaccording to output scaling factors 114 Xscale, Yscale, and Zscale. Thescaled output value is then combined with output offset factors 116,Xoff, Yoff, and Zoff, respectively. The resulting value is equal tooutput 118, which represents the conversion of input 106 to a secondcolor space format. As will be described in more detail below, the inputoffset and scale operations or the output offset and scale operationsmay be bypassed depending on the color space conversion format directionas well as the desired output configuration.

FIG. 3 is a simplified schematic diagram illustrating the components fora hardware implementation of a color space conversion scheme inaccordance with one embodiment of the invention. Device 134 includescentral processing unit (CPU) 122 in communication with displaycontroller 120. Display controller 120 communicates display data todisplay panel 126, which is also included in device 134. It should beappreciated that device 134 may include any suitable hand-heldelectronic device having a display panel, e.g., a cellular phone, apersonal digital assistant (PDA), a web tablet, etc. In one embodiment,display controller 120 is a liquid crystal display (LCD) which controlsa LCD panel. CPU 122 issues read and write commands to displaycontroller 120. Where CPU 122 is associated with color space data havinga color space format associated with RGB formatted data, and memory 128of display controller 120 stores data in a YUV color space format, thedata being transmitted between CPU 122 and memory 128, through inputport 131 may be converted. Here, color space conversion module 130-1 isconfigured to perform the necessary color space conversion scheme.

In one embodiment, the color space conversion module 130-1 utilizes theequation discussed with reference to FIG. 2. That is, color spaceconversion module 130-1 may obtain the necessary coefficients in orderto apply the equation with reference to FIG. 2, from programmableregister block 132. In programmable register block 132, the matrixconversion factors, input scaling factors, input offset factors, outputscaling factors, and output offset factors are stored in programmableregisters within programmable register block 132 as illustrated in FIG.3. Thus, color space conversion module 130-1 obtains the necessarycoefficients from the corresponding programmable register withinprogrammable register block 132. Additionally, data stored within memory128 of display controller 120 may have a certain color space formatwhich needs to be converted in order to display on display panel 126.Here, color space conversion module 130-2 may be used to convert thedata from memory 128 in order to format the data for display panel 126.

In another embodiment, display controller 120 of FIG. 3, may receivecolor data from external device 124 rather than from host CPU 122. Forexample, external device 124 may be a device which provides digitalinput to display controller 120, e.g., a digital camera, a videodecoder, a MPEG decoder, etc. Here again, the color space formatassociated with external device 124 may be different than the colorspace format with which display controller 120 operates. Therefore,color space conversion module 130-1 converts a format associated withthe data from external device 124 so that display controller 120 mayoperate on the data.

FIG. 4 is a more detailed illustration of the programmable registerblock and the color space conversion block of FIG. 3 in accordance withone embodiment of the invention. Here, programmable register block 132includes separate registers for each of the coefficient values fromblocks 136, 138, 140, 142 and 144. Three registers are associated withinput scaling factors 136 and an additional three registers areassociated with input offset factors 138. Conversion matrix 140 includesnine coefficients (3×3), each of which is associated with a register.Output scaling factors 142 and output offset factors 144 each containthree coefficients which are captured in individual registers, similarto input scaling factors 136 and input offset factors 138. Color spaceconversion module 130, which corresponds to color space conversionmodules 130-1 and 130-2 with reference to FIG. 3, includes input scaler146 and input offset block 148. Input offset block 148 feeds intoconversion matrix 150 which is in communication with output scaler block152, which in turn outputs data to output offset block 154. Asillustrated in FIG. 4, with reference to the equation of FIG. 2, inputscaler block 146 is configured as a multiplier, while input offset block148 is configured as an adder. Similarly, output scaler block 152 isconfigured as a multiplier while output offset block 154 is configuredas an adder. Therefore, color space formatted data represented by inputdata 156 (A, B, C) is converted through color space conversion module130 in order to transform input data 156 (A, B, C) to output conversiondata 158 in the form of XYZ.

It should be appreciated that the embodiments described herein allow formuch more user control of the color space conversion. Furthermore, theconversion may be defined between various color space formats includingbut not limited to YUV (or Y′CbCr) to RGB or RGB to YUV (or Y′CbCr) bysimply reprogramming the X_(subscript′) Y_(subscript′) Z_(subscript)coefficients. As mentioned above, the programmable offset and scaleparameters implemented by registers provide additional linear adjustmentto the input or output of the CSC block (camera video or JPEG CODECoutput adjustment) independent of display frame buffer color look-uptable (LUT). In addition, adjusting the LUT requires reprogramming up to256 registers and affects the entire display. For example, if programmedas a YRC, changes to values Aoff, Boff, and Coff allows brightness andhue manipulation. Changes to Ascale, Bscale, and Cscale allows contrastand saturation manipulation, while changes to values of Xoff, Yoff, Zoffallows RGB color balance manipulation. In one embodiment, the colorspace matrix output, X, Y or Z, may be fixed to a desired value byprogramming “0” in the corresponding X_(scale), Y_(scale), and Z_(scale)registers, i.e., for gray scale UV is fixed to 80 h. Thus, the CSC X, Y,Z output values could then be fixed to the values programmed inregisters Xoff, Yoff or Zoff. In another embodiment, CSC conversion maybe bypassed by programming “0” in the matrix register, except for thematrix diagonals Xa, Yb, and Zc, and by programming the Scale Registers,both of which are programmed “1.”

Tables 1 and 2 illustrate exemplary settings for YUV to RGB conversion(YRC) and RGB to YUV (RYC) conversion, respectively. TABLE 1 Color SpaceConversion Factor SETTING Ascale Setting Bscale and Cscale Setting InputScaler Byass or Contrast Bypass or Color Adjust Gain Adjust AoffsetSetting Boffset and Coffset Setting Input Offset Bypass or BrightnessByass or Color Adjust Balance Adjust Output Scaler and Bypass or Furtherindividual RGB color adjust Output Offset 3 × 3 Matrix Xa = 1.000 Xb =0.000 Xc = 1.402 Ya = 1.000 Yb = 0.344 Yc = 0.714 Za = 1.000 Zb = 1.772Zc = 0.00

TABLE 2 Color Space Conversion Factor SETTING Xscale Setting Yscale andZscale Setting Output Scaler Byass or Contrast Byass or Color GainAdjust Adjust Xoffset Setting Yoffset and Zoffset Setting Output OffsetByass or Brightness Byass or Color Balance Adjust Adjust Input Scalerand Bypass or Further individual RGB color adjust Input Offset 3 × 3Matrix Xa = 0.2990 Xb = 0.5870 Xc = 0.1140 Xa = 0.1690 Xb = 0.3310 Xc =0.5000 Xa = 0.5000 Xb = 0.4190 Xc = 0.0810

As illustrated in Tables 1 and 2, the configuration of the conversionscheme enables the input to and the output from the conversion matrix tobe adjusted independent of the LUT. For example, to adjust thebrightness, three register values are changed rather than changing anentire LUT. Therefore, the color conversion scheme defined herein mayselectively apply and modify scale and offset parameters before or afterthe application of a conversion matrix. That is the input data may bescaled and offset prior to conversion and/or the output data may bescaled and offset after conversion. In addition, the scale parametersmay be applied independently of the offset parameters for either theinput or output. Furthermore, in order to adjust the input scale andoffset, there is no need to adjust the matrix coefficients with respectto the embodiments described herein.

FIG. 5 is a flow chart diagram illustrating the method operations forconverting between color space formats in accordance with one embodimentof the invention. The method initiates with operation 160 where a firstcolor space format is identified. For example, the first color spaceformat may be a YUV based format or an RGB based format. The method thenadvances to operation 162 where both an offset parameter and a scaledparameter associated with the first color space format are selected,e.g., from registers. Here, the input offset parameters and input scaleparameters are selected with reference to FIGS. 2 through 4. It shouldbe appreciated that the offset parameters and the scaled parameters areconfigured to manipulate characteristics associated with the input colorformat in order to prepare the input data for conversion. The methodthen proceeds to operation 164 where a conversion matrix is identified.The conversion matrix is configured to convert values associated with afirst color space format to a second color space format. Here, each ofthe coefficients of the matrix is associated with a register. Exemplaryconversion matrices are provided with reference to Tables 1 and 2. Itshould be appreciated that these conversion matrices are exemplary onlyand not meant to be limiting as any suitable conversion matrix may beused here. The method then moves to operation 166 where it is determinedwhen to apply the offset parameter and the scaled parameter in relationto the application of the conversion matrix. That is, the offset and thescale factors may be applied before and/or after the conversion matrixis applied to the data. As listed in Tables 1 and 2, the application ofthe scale and offset factors effects certain color characteristics,e.g., contrast, color gain, brightness, color balance, hue, etc.,depending on the type of conversion and the timing of when the factorsare applied.

In summary, the above-described embodiments enable independentapplication for offset and scaling operations which may be appliedbefore or after a matrix calculation. Furthermore, the independentapplication of the offset and scaling operations to the input occurwithout having to recalculate or otherwise change the matrixcoefficients. It should be appreciated that the above describedembodiments may be incorporated into any suitable display controller. Inone embodiment, the display controller discussed in application Ser. No.______ (Attorney Docket No. VP087) which has been incorporated byreference, includes the color space conversion scheme provided herein.

With the above embodiments in mind, it should be understood that theinvention may employ various computer-implemented operations involvingdata stored in computer systems. These operations are those requiringphysical manipulation of physical quantities. Usually, though notnecessarily, these quantities take the form of electrical or magneticsignals capable of being stored, transferred, combined, compared, andotherwise manipulated. Further, the manipulations performed are oftenreferred to in terms, such as producing, identifying, determining, orcomparing.

Any of the operations described herein that form part of the inventionare useful machine operations. The invention also relates to a device oran apparatus for performing these operations. The apparatus may bespecially constructed for the required purposes, or it may be a generalpurpose computer selectively activated or configured by a computerprogram stored in the computer. In particular, various general purposemachines may be used with computer programs written in accordance withthe teachings herein, or it may be more convenient to construct a morespecialized apparatus to perform the required operations.

The invention can also be embodied as computer readable code on acomputer readable medium. The computer readable medium is any datastorage device that can store data which can be thereafter read by acomputer system. The computer readable medium also includes anelectromagnetic carrier wave in which the computer code is embodied.Examples of the computer readable medium include hard drives, networkattached storage (NAS), read-only memory, random-access memory, CD-ROMs,CD-Rs, CD-RWs, magnetic tapes, and other optical and non-optical datastorage devices. The computer readable medium can also be distributedover a network coupled computer system so that the computer readablecode is stored and executed in a distributed fashion.

The above described invention may be practiced with other computersystem configurations including hand-held devices, microprocessorsystems, microprocessor-based or programmable consumer electronics,minicomputers, mainframe computers and the like. Although the foregoinginvention has been described in some detail for purposes of clarity ofunderstanding, it will be apparent that certain changes andmodifications may be practiced within the scope of the appended claims.Accordingly, the present embodiments are to be considered asillustrative and not restrictive, and the invention is not to be limitedto the details given herein, but may be modified within the scope andequivalents of the appended claims.

1. A method for converting between color space formats, comprising:identifying a first color space format; selecting both an offsetparameter and a scale parameter associated with the first color spaceformat; identifying a conversion matrix configured to convert valuesassociated with the first color space format to a second color spaceformat; and determining when to apply the offset parameter and the scaleparameter in relation to application of the conversion matrix.
 2. Themethod of claim 1, wherein the method operation of determining when toapply the offset parameter and the scale parameter in relation toapplication of the conversion matrix includes, identifying the firstcolor space format as a YUV based color format and the second colorspace format as an RGB based color format; applying the offset parameterand the scale parameter prior to the application of the conversionmatrix.
 3. The method of claim 1, wherein the method operation ofdetermining when to apply the offset parameter and the scale parameterin relation to application of the conversion matrix includes,identifying the first color space format as an RGB based color formatand the second color space format as a YUV based color format; applyingthe offset parameter and the scale parameter after the application ofthe conversion matrix.
 4. The method of claim 2, further comprising:manipulating a color balance characteristic associated with the RGBbased color format; and outputting data associated with the RGB basedcolor format.
 5. The method of claim 4, wherein the method operation ofmanipulating a color balance characteristic associated with the RGBbased color format includes, defining an other offset parameter;applying the other offset parameter after the application of theconversion matrix to the values.
 6. The method of claim 1, wherein themethod operation of selecting both an offset parameter and a scaleparameter associated with the first color space format includes,adjusting one of a brightness characteristic and a hue characteristicthrough a value associated with the offset parameter.
 7. The method ofclaim 1, wherein the method operation of selecting both an offsetparameter and a scale parameter associated with the first color spaceformat includes, adjusting a color balance characteristic through avalue associated with the offset parameter.
 8. The method of claim 1,wherein the method operation of selecting both an offset parameter and ascale parameter associated with the first color space format includes,adjusting one of a contrast characteristic and a saturationcharacteristic through a value associated with the scale parameter.
 9. Acomputer readable medium having program instructions for convertingbetween color space formats, comprising: program instructions foridentifying a first color space format; program instructions forselecting both an offset parameter and a scale parameter associated withthe first color space format; program instructions for identifying aconversion matrix configured to convert values associated with the firstcolor space format to a second color space format; and programinstructions for determining when to apply the offset parameter and thescale parameter in relation to application of the conversion matrix. 10.The computer readable medium of claim 9, wherein the programinstructions for determining when to apply the offset parameter and thescale parameter in relation to application of the conversion matrixincludes, program instructions for identifying the first color spaceformat as a YUV based color format and the second color space format asan RGB based color format; program instructions for applying the offsetparameter and the scale parameter prior to the application of theconversion matrix.
 11. The computer readable medium of claim 9,determining when to apply the offset parameter and the scale parameterin relation to application of the conversion matrix includes, programinstructions for identifying the first color space format as an RGBbased color format and the second color space format as a YUV basedcolor format; program instructions for applying the offset parameter andthe scale parameter after the application of the conversion matrix. 12.The computer readable medium of claim 9, wherein the programinstructions for selecting both an offset parameter and a scaleparameter associated with the first color space format includes, programinstructions for adjusting one of a brightness characteristic and a huecharacteristic through a value associated with the offset parameter. 13.The computer readable medium of claim 9, wherein the programinstructions for selecting both an offset parameter and a scaleparameter associated with the first color space format includes, programinstructions for adjusting a color balance characteristic through avalue associated with the offset parameter.
 14. The computer readablemedium of claim 9, wherein the program instructions for selecting bothan offset parameter and a scale parameter associated with the firstcolor space format includes, program instructions for adjusting one of acontrast characteristic and a saturation characteristic through a valueassociated with the scale parameter.
 15. A display controller,comprising: an input port configured to receive video data from anexternal device; a programmable register block configured to store colorspace conversion factors; and a color space conversion block configuredto convert the video data between color space formats, the color spaceconversion block capable of applying the color space conversion factorsto one of an input to the color space conversion block and an outputfrom the color space conversion block, the application of the colorspace conversion factors based upon a type of color format associatedwith the received video data.
 16. The display controller of claim 15,further comprising a memory region configured to store the convertedvideo data.
 17. The display controller of claim 15, wherein theprogrammable register block includes twenty one registers.
 18. Thedisplay controller of claim 17, wherein nine registers of the twenty oneregisters are configured to store conversion coefficients configured toconvert the video data from a first color space format to a second colorspace format.
 19. The display controller of claim 18, wherein aremainder of the twenty one registers are configured to store dataselected from the group consisting of input offset values, output offsetvalues, input scale values and output scale values.
 20. The displaycontroller of claim 15, wherein if the type of color format is a YUVbased color format, the color space conversion block applies the colorspace conversion factors to the input.
 21. The display controller ofclaim 15, wherein the color space conversion block is configured toindependently apply a scale parameter and an offset parameter to one ofthe input and the output.
 22. An integrated circuit, comprising:circuitry for storing color space conversion factors, the color spaceconversion factors including matrix conversion factors, scaling factorsand offset factors; circuitry for receiving video input data associatedwith a first color space format; circuitry for applying selected colorspace conversion factors to the received video input data, the circuitryfor applying selected color space conversion factors including,circuitry for adjusting a contrast characteristic of the video inputdata; circuitry for adjusting a brightness characteristic of the videoinput data; and circuitry for applying a conversion matrix to convertthe input video data to a second color space format, the conversion tothe input data occurring after one of the contrast characteristic andthe brightness characteristic has been adjusted.
 23. The integratedcircuit of claim 22, wherein the circuitry for applying selected colorspace conversion factors further includes, circuitry for adjusting acolor balance characteristic associated with the second color spaceformat.
 24. The integrated circuit of claim 22, wherein the integratedcircuit is incorporated into a handheld electronic device having aliquid crystal display (LCD).
 25. The integrated circuit of claim 22,wherein the circuitry for storing color space conversion factorsincludes 21 programmable registers.
 26. The integrated circuit of claim22, wherein the circuitry for adjusting a contrast characteristic of thevideo input data is a multiplier.
 27. The integrated circuit of claim22, wherein the circuitry for adjusting a brightness characteristic ofthe video input data is an adder.